AIRTEL
MONEY SULA ACTIVATION 2016

AIRTEL
MONEY SULA ACTIVATION 2016

  • Categories: Connect
  • Client: AIRTEL
  • Airtel Money, a new Mobile Wallet & Bank from the Airtel family partnered with Sulafest 2016, as their payment partners. Airtel Money Facilitated customers with mobile transactions via the Airtel Money App. With "Quick Payments & Cashless Fun" Airtel money urged customers to leave their wallets behind and enjoy Sulafest to the fullest!
    Milestone Connect designed and executed Airtel Money activation at Sula Festival in Nashik on 6th & 7th of February, 2016. Total six Coupon Counters were designed to assist with transactions via Airtel Money app, a mobile wallet through which Sula festers could do a host of transactions directly from their mobile phone. Strategically placed Airtel money installations, Coupon Counters, An elite wine lounge & helium balloons were placed at strategic locations around Sula covering the Amphitheater, Food court, Activity Zone, Electronic Dance Music zone & also the Alcohol/beverages area.
    Promoters assisted customers with creating an Airtel money account instantly assisted with with Sulafest Wifi, load cash and transactions during Sula festival for the Eating, Drinking, Shopping and a complimentary Wine. Customers were also informed about the benefits & features such as prepaid, Data & DTH recharge, Gas/Electric/Telephone/Water Bills, money transfer, bill payments, online shopping and more! Simply download the app and enjoy the convenience of transacting through Airtel money - anytime, anywhere!
    With every Airtel Money transaction, customers were gratified with a complimentary glass of wine. Airtel Money lounge created for loyalists served as a relaxing & happy zone to enjoy their glass of wine, create Sula memories and maybe win a trip to Italy! A communication backdrop & different props like cut out of Leaning Tower of Pisa, angel wings, colorful balloons, funky goggle with which customers enjoyed their Selfie moments.
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